Good business writing skills are vital for success in both the academic field and the
workplace. Unfortunately, over and over again we hear complaints from managers and
employers that ‘poor writing skills’ as one of the main problems affecting their
departments and companies. Poor writing skills make it difficult to understand the
meaning that a writer is trying to convey. Poor writing not only creates confusion and
leaves a poor impression on the company, it even exposes a company to legal issues
should the writing be ambiguous and inappropriate.
However, there’s always a solution in every problem. Employees can take business
writing courses and email etiquette and even Technical Report Writing course to improve
their skills and become more skilled at writing documents used for business and at work.
OBJECTIVE
- Develop advanced techniques for writing briefly yet clearly
- Examine the strengths and weaknesses of different personal writing styles
- Improve written work as a result of practical writing exercises
- Match the written work with the needs of the readers
COURSE OUTLINE
- Advanced Techniques for Effectively Writing
- Memos
- Letters
- E-mails
- Other Business Documents
- Organizing the Content
- Strong Introductions
- Proper Body
- Effective Conclusions
- Creating a Coherent and a Cohesive Document
- Use of Visual Aids in Writing
- Matching Visual Aids with Words
- Use of Clear Language
- Avoiding Clichés, Obsolete Words, Vague Terms and Jargon
- The Fog Index
- Matching the Tone and Style to Suit the Reader
- Formal, Semi-Formal and Informal Writing
- Reader-Friendly
- The Reader as Your Main and Major Customer
- Knowing the Needs of Your Reader
- The Impact of Tone and Style on Your Reader
- Using the Wrong Tone with Your Reader
